How to submit an Android application for the Amazon App Store

Introduction to the Amazon Appstore

You are welcome. Today, I'll guide you to add your application to the Amazon Appstore. When you add your application to the Amazon Appstore, it is visible to Android and Fire users in more than 200 countries, and developers can now list their web applications for PC, Mac, and HTML5, as well as Android applications. By sending your application, web application or game to the program, you can grow your business and income.

According to Statista, there are currently more than 600,000 applications in the Amazon Application Store.

In addition to today's tutorial, you can find a wealth of useful information on the Amazon developer portal.

Already on Google Play?

If your Android application is already in the Google Play store, it's even easier to join the Amazon Appstore. Amazon reports that more than 85% of Android applications only work on Kindle Fire without the need for additional development. Here is a short video that guides you through the process, Moving from Google Play to Amazon Appstore (video):

If you have not added an application to Amazon Appstore before, this tutorial will guide you through each step.

Starting with the Amazon app store

If you have been reading my other series in Envato Tuts +, you know how to build your home. I'm going to use the Meeting Planner as an example of an Android application and an HTML5 website to add to the AppStore.

Amazon registration

Before you can submit an application, you must register to obtain an Amazon developer account. It's free. If you have questions about Appstore accounts, see Frequently asked questions about the account and user permissions.

To begin, visit Amazon Developer Console and enter your email or mobile phone number and password:

Fill in the registration form with your developer and the company information:

Carefully review and accept the Application Distribution Agreement:

Then, specify if and how you plan to monetize your application:

The developer console panel

The control panel is where you can add new applications and update existing ones. Click on Add a new application to start.

Sending your applications

Choose a platform

First, specify whether you are adding an Android application, a mobile web application or a desktop application on PC or Mac:

There will be a series of forms with tabs to complete. First, provide the title, category and contact information for your application:

You will see a notice that if you have been using the previous version IAP v1.0 of Amazon In-App Purchasing, you should update to IAP v2.0:

Once you have submitted the title and other details, you will land on the tab-based configuration page. There are tabs for a number of registration areas:

General information

Availability and prices

Description

Content rating

Binary files or URLs

I'm going to walk through all of these today.

At this time, if you are interested in asking Amazon to spread the word about your application, click Advertise your application:

Availability and prices

In the tab Availability and prices, you will be presented with the application payment system of Amazon for the commitment of the application, The Underground:

Amazon Underground includes a new monetization model in which Amazon pays developers based on the amount of time their application is used. With Amazon Underground, you can convert 100% of your Android users to customers that generate revenue. You will receive your payment from the first minute your Amazon Underground application is used, and all customers will continue to pay for each minute of use in exchange for waiving their normal download or application rates. With Amazon Underground, you can focus less on monetization and more on creating great user experiences.

You can get more information about it in the Amazon Underground Developer Portal. And, of course, it's optional. You can still give away your application for free or charge buyers for it.

For simplicity, let's look at the flow of standard applications. This is what the form asks when it uses traditional prices:

Then, you can select in which countries your application will be available (if you do not choose in all countries.):

When you create a new application, it is configured to be available in all countries by default. Read more in the Frequently Asked Questions about international distribution and in this blog post.

The best practice is to locate your application for the different countries in which your application is offered.

This is how you see the price for international availability if you chose to charge for your application and does not standardize it:

Next, Amazon asks when and where your application was previously released. Here you can choose to launch your application once approved or on a specific date.

You will also be notified that Amazon Appstore requires you to migrate from Google Maps to the Amazon Maps API itself. Get more information in Migrate a Google Maps application v2.

Here you will specify the title, the descriptions, the benefits of the functions and the keywords for your applications.

You can also create multiple translations very easily for different international stores. Amazon has compiled the best practices to complete these fields in Eight tips to market your application.

I used Google Translate to quickly generate a Spanish version as shown below:

Once you have sent more than one language, you will see them at the top of the tab. This allows you to navigate to them and edit each language.

Images and Multimedia

Amazon Appstore requires that you generate graphics icons and screenshots in specific sizes for your listing.

If your application will be available for Fire TV, you will also be asked to add additional images:

There is also a recommended promotional image, and you can even upload videos:

Content rating

Next, it's time to help viewers filter the content. Does your application have nudity or sex? Promote intolerance? (I'm not sure what happens if you say so). You can also indicate if your application has educational purposes:

You should also specify other unique aspects of your application. Do you require users to log in? Are you announcing them? Is it aimed at children under 13 or promotes the game (hopefully not both)? Do your application use geolocation and user-generated content?

Amazon will also ask you to provide a link to its privacy policy:

Next, if you are loading an application, you must provide your APK file. You can also load binary packages located separately and in sequence.

And that is basically that.

Now, let's see upload a mobile HTML5 web application.

Mobile HTML5 Web Appstore

The application tester will help you determine the ideal compatibility settings.

Depending on the configuration of the web application, you may need to run https (SSL) on your website.

Although I'm not covering it here, you can also install applications for Mac and PC. You can get more information here and also check the FAQ for more information.

I hope you enjoyed our guide to send your application to Amazon Appstore.

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