What is the difference between Adwords and Adsense

The page of Google's search results (and business partner for collaboration, Network)  is Google Adsense advertising in the editor is your website to use as a screen, the platform can be advertised. Both platforms have developed is owned by Google, will actively contribute to the success of Google. The blogger or the owner of the website, why is 2, you need to understand the differences between the two. For many reasons. To begin with, what each platform is the same for both Adwords and Adsense on a website that allows you to use you will need to know the situation. Google 

Adwords

 Google's advertising) and for what?

Adwords advertisers on the platform, the page of search results from Google, the website of the partner or the Google Display Network (Google Ads, advertising on the website, which can be used as a screen. 1 One of the  key features of AdWords 

When someone clicks on your advertisements

 To pay the pay per click (only).To use Adwords when you create an account, your advertising to create a campaign, your advertising budget, you can opt to show your advertising, Google, advertising, you only need to recharge when you click someone is determined. The full course SEOAdwords is very sophisticated, most of the profits of Google, PPC companies to provide many of the benefits of information technologies is not only for the generation.

In general, to use Adwords, it is not difficult, but if you don't know how to use it correctly, you could end up losing a lot of money and is recommended. My PPC Tips articles  7 common mistakes to avoid in your budget, you can learn how to leverage.

When you register to use Adwords, various campaigns and ads

(Ads are divided into groups, each group) aimed at a specific group of people and you can create.

The location of the system, such as the number of hours, days are also displayed, you can select the keywords you want to advertise.

This is the number of options is an extremely flexible platform is its global digital marketing strategy and business objectives and it is important to create a marketing campaign. How to Use Adwords for the best way to learn is their official website is in the mind to visit a number of things.

If you want to use Adwords, my advertisements

Appears in the first position in Google SERPs? No. 

This is one of the greatest wrong ideas that many people have about AdWords. Your advertisement for a particular query at the top of the page to appear for the position and cannot be guaranteed. In general, in the Adwords and organic search results are displayed in the top or bottom. The  search results of Google AdWords

Google search results Adwords where your advertisements appear. Many factors (competition, a quality score of your ads, the quality of the home page, the bid amount and many more), but this depends on the control of AdWords 

Use dashboards for something that can be fine-tuning.

Adwords Veteran

Certified Professional to optimize your PPC campaign and profitable 

The campaign can help you run. my advertisements appear I am going to pay a fee to? No. Adwords (PPC) 

System

 And then click on ads that appear only if it does not mean that the payment of each. I use both texts, my campaign, receptive and multimedia advertising (Pictures and videos) there is? Yes, you can use the multimedia advertisements, but these are the Google Display Network, Google SERPS. (Adwords or adsense website, participating as a company editorial is not website).Our search results will display text ads only. I am a local for marketing purposes you can use Adwords?

Yes, to use Adwords

 Physically located in a specific area, you can direct users.

For example, if you have one of Boston's barbershop to use Adwords ads in your advertisements to anyone who is looking for a barber's shop, you can display 30- 

Less than 2 km from the of your business.

 What is Google Adsense?

Adsense is the platform, the webmaster and owner of the blog (we are, these "Publisher") so that your website to the google ads that appear in the section can be used. Website of the adsense publisher advertisements

Website of the adsense publisher ad To display on your website, but Adwords ads for the payment of part of what you pay for. When you click the advertisements to someone.

For example:

•   Adsense ads on publisher's website
•   Adsense ads on publisher's website

It appears on your website, but when someone clicks on advertisements you purchased paid some of what you paid for the  AdWords advertisements.

For example:

Suppose that the manufacturer of the skateboard is promoting their products using AdWords and pay $2 for Google every time someone clicks on your advertisements.

The Adsense program is a skateboard that provides a website, and so on, that is, allow or participate in the advertising that appears on the Google website.

If you pay $ 1.36, someone clicks on advertisements on your website (68%), Google Inc. wants to keep $ 0.64.

For example, Adwords and Adsense for example only to determine how much each click, but make sure that you click (the sender) gets the 68% and 32% of Google if you get the role there are many factors to play.

He explained to me in detail how Adsense Adsense is how you can do and how it works, but AdWords, adsense is something that novices to understand normally.

AdWords is an advertiser that wants to promote the Internet and its products of Adsense is for the owners of the websites of those who want to make money from the content.

Can I use Google Adsense and Google Adwords together?

I use AdWords to promote that many people visit my website and click my adsense ads so that I can make money? No this is not the case used in the past.

Some traders get traffic from AdWords website sites as you did in the past, and aggressively place adsense ads on pages to get more clicks. AdWords payments are performed to obtain a benefit from the difference received from Adsense.

You should avoid this work as you will never see it.

Adwords has a stricter policy on what can be advertised on its platform. This system is focused on companies that sell the product or service online, not an affiliate website or MFA (Made for Adsense) type.

We do not allow adsense AdWords landing pages. This means that while running Adsense on your website by clicking "OK", you can use AdWords ads, as well as landing pages (this should enter their website by clicking on those ads) of visitors on the first page does not need to see adsense so that you can see.

This is a very important rule that should not be violated as you are looking for an alternative to adsense risk losing their accounts of Adwords and Adsense.

A policy for placing ads Ads may not be placed in a proactive way. It is a good idea to bend an advertisement (do not show my recommendation and not the official standard for adsense. Here you can read about them). This can reduce the number of clicks that income may be received for your ads.

Should I use the same account that my account of Adwords and Adsense?

There is another difference between the two. Although you can use the same login to Google Adwords and Adsense for your accounts, are completely separate and independent.

For example, you may end up losing your AdWords account, but they still have access to the other side of adsense.

Conclusion and final reflection

Both adsense and AdWords are great tools that you can use to make money and also promote your products and services online.

Adsense is the best choice for your websites rich in content and Adwords monetize, your business is well defined and is one of the most efficient ways to advertise your target audience.