How to build an email list without having a blog or website:powerful tips to build an email list without a website
How to build an email list without having a blog or website
Not all publications here in Location 180 will be applicable to all, all the time. We are all at various points in our lives and businesses, and I try to provide a good variety of content so there is something for everyone.
One thing I have found, however, is that if you want to work online, regardless of what it is, one of the most valuable things you can have is an email list. It simply makes communication with people who are interested in what you are doing infinitely easier and more productive.
However, in the past, many readers have made comments such as: "I still do not have a blog or a website" or "I'm not ready to start building a list".
To that I say, you have to read this article. Whether you already have an important list and you're looking to grow, or you're in the absolute square and need help to get started, today's Garin Etcheberry publication will get you on the right track.
I am really impressed with the comments that Garin has left here on the site and with the quality of the work I have seen of him, so I am very excited to receive him here today!
You were probably on the fence about how to start a business website as well. I have read a lot of articles about "business successes without websites". You have begun to really believe that you do not need a website. Or not?
Hmmm Fortunately, the universe (or your deep research skills) has led you to this publication. You, arriving here, affirm that belief.
Maybe, you're at a point in your business where a website is not a requirement or a priority yet:
You are starting and you are testing business ideas.
You've been in business for a long time and people know you in the industry. However, he still has no plans to acquire new clients.
You are perfect where you are at the moment and you are not actively looking to expand your business.
You are focusing on other important things like marketing and connecting with the right people.
It's okay. Do not be pressured by the lack of this property online. Remember,
A big BUT, however, do not be like the rabbit that ignored the race. Do not relax in your tracks yet. You need to protect your business in another way. Having an email list is the best way to do this.
Marketing experts can not stress it enough: email is the most important marketing channel any company should work on.
So, if you already sold the idea of ?? creating a mailing list, but do not plan to create a website very soon, contact 101 on how to create an email list without the website.
Benefits of building an email list
Once you win a reader, you do not have to call their attention again.
When you launch a new product, you can send your list by email and drive many eyeballs quickly.
Do you need to make some quick money for a mini-vacation or a great night in the city? Send your list by email with a discount offer on one of your products for some quick sales.
If you want to validate a new business idea, launch a new site or publish a guest post on someone else's blog, you can direct the accumulated traffic to those pages instead of starting from scratch.
Emails have more weight and more attention than Facebook posts or tweets (more than the average person verifies email more than 15 times per day).
If you are still not convinced, check out this impressive article by Daniel Decker for 8 more reasons why you MUST start building your list today.
Step 1. Create a separate registration form
The first is the first. You need a form And not anyway. You need a separate registration form, which means that people can access it by simply placing a URL in the browser they are using.
This is where we can help you. Use email creation tools like ours to create beautiful subscription forms like this:
If yours is not your thing, you can go simple and move forward with this mailing list template.
Now I am going to stop you here before you have the opportunity to leave this article and start working on your form immediately.
Before sending people to your form, take some time to explore the great things your form can do.
It is worth giving a good first impression. And so does the planning of workflow automation behind the form flow.
Your email registration form, beyond the data
Creating an email list from scratch is not your ultimate goal, remember? You are building better relationships for your business through automated processes.
That's why EmailMeForms was created for more than just data collection. Here are the equally important functions that these forms should be doing.
Make it keep your brand
Apply the color of your brand and include your logo in the header of the form for the brand.
Use a unique and personalized URL (try clicking here to see the live link)
yes to communicate with your future brand advocates
Personalize the confirmation message of the forms.
Set up an auto-reply message for people who subscribed or asked
Configure it and forget it through integrations of web forms.
Forward email addresses to Google Sheets so you can maintain a backup copy
Import the list to your favorite email marketing platform
Share it and get more answers.
Share the link of the form through social networks.
Insert / Connect the form on your Facebook page
Everything is well now. Rub your hands and remove the link from your form.
Step 2. Market your registration form.
Most likely, you are tempted to send spam to your prospects with the links on your form. Do not do it
Regardless that leaving the URL traces of your form online will not give you the result you are looking for. Instead, you should
And do not be disgusting when doing it.
Do not offer your services directly to the CEOs you just invited to LinkedIn. Or tell a new connection that he or she needs your business when you clearly have not talked to them about your business yet.
These "how to get email subscribers" approaches are too aggressive and self-serving.
These will only put your business (and you) in a bad light. You will end up being ignored.
So, what is the best way?
Below are two people who are experts in making connections with people and companies. Learn a trick or two or ten of them.
3 powerful tips to build an email list without a website
An email list is important because it keeps you one step closer to your readers. An email list is considered a high-value resource that allows you to obtain a high return on investment and sales revenue.
You can easily build an email list by installing the email list building plugins on your website. Here is a question that most beginners and business owners do.
How to build an email list without a website?
I mean, is it even possible to do it? The answer is "yes" and in this publication, you will discover effective ways to create an email list without a website.
Let's go diving, okay?
1. Social media platforms to build an email list without a website
Who does not have a social media account? In fact, we all have a social media account on some platforms.
How to build an email list without a website and use social networks?
Most email marketing solutions allow you to connect with your social media platforms.
For example, you can use the AWeber registration form and integrate it with your Facebook page. This allows you to collect emails without having a website.
2. Collect emails offering a freebie
Do you know that you can easily collect emails by offering a freebie?
By using AWeber, for example, you can create a lead generation form hosted by AWeber itself.
This means that it is not necessary to have a website to have a landing page, since the landing page can be created and hosted on AWeber.
Here is a sample of the AWeber form that you can build and use.
It looks very good, is not it?
The data collected from this subscription form will be added to your mailing list, which can send emails and create a commitment with your subscribers.
3. Purchase email lists from reliable sources
This is controversial but it is really effective.
Buying email lists from reliable sources is an excellent way to build a community without a website. On average, these email lists cost between $ 1 and $ 5 per email and are worth all the money if you have the right answer and strategy.
Buying email lists is only effective if you are using an email marketing solution that provides an automatic response system.
The best with automatic email replies?
They never get tired and they are always working all day.
Are you ready to build an email list without a website?
I hope that the three previous tips are useful and have some idea or reservation on this topic.
Leave a comment below and we will discuss more!
How to create a huge email list, pre-launch, without even having a website
It's a paradox many new business owners face: you're supposed to start building your email list before launching, but how can you attract potential customers to something that does not exist, even online?
You're basically saying, "Hey, sign up for my thing, I swear, it's going to be one thing!
What would happen if I told you that the shaving brand Harry picked up 100,000 email addresses before his product was ready for sale? I will explain how they did it next, but that is just a case study of many who prove that there are several ways to do email marketing without even a website if it is creative.
So, if you're wondering how to build an email list without a website, then I break down five tactics you can try.
1. Organize a raffle
If you want a rapid growth of the list, gifts are a good place to start. They work well for some reasons:
You can offer something before your product is ready, and people love things for free.
The nature of the draws driven by the deadline gives a sense of urgency to your campaign.
If you associate with influential people or other companies, you can shoot the virality of a gift.
Even if your own product is not ready yet, you can take advantage of the partners' products as prizes.
Still, do not think this works? Rafflecopter increased its email list from zero to 35,000 using its own free software. Travel blog Who Needs Maps doubled its email list in seven days without spending a penny by partnering with brands to sponsor gift prizes. Our own got 13,603 email records in 10 days by holding a competition.
Find a prize draw when you do not have a product
You would be surprised how many companies would be willing to offer their products as prizes for their draw. You just have to ask yourself: "What's in it for them?"
Often, if you can show them that your gift will have an impressive reach (for example, by sharing the size of your current email list or the following social networks), you can get sponsors on board.
But if you are reading this post, it is likely that you still do not have a great reach. Therefore, another tactic is to offer to share the email addresses that you collect from the draw with the sponsoring company. If you do this, be sure to include in the terms and conditions of your gift that you will share the participants' information with third parties.
How to organize a raffle when you do not have a website
Even if you do not have a website, you can host a draw entry form using one of these sites:
Rafflecopter
Wishpond
Vyper
PromoSimple
They will host the raffle on your platform, providing you with a link that you can share or embed in another place.
Filtering of people who signed up only for the prizes
The best thing about using gifts to grow your email list is that people love free things. But the downside of using gifts to grow your email list is that ... people love things for free.
That means that you will probably attract many people who only subscribed because they wanted to win the prize. It's okay. All it means is that you need to filter out those who are not really interested in your business.
That's how Mariah Coz of Entrepreneur did it. After she launched her gift and gathered new email addresses, she kept the gift list separate from her main list. Because your target audience was business owners interested in webinars, the first email to their new list of gift subscribers had a strong call to action to cancel the subscription if they were not interested in receiving more emails. electronic web seminars.
After that, those who stayed with their list received three more emails that were part of the launch sequence that promoted their online course on how to use webinars in their business. You can download your exact templates of post-gift email streams here.
2. Create a start page 'Coming soon' simple
While building a complete site for your company takes time, that does not mean you can not install a simple landing page now that you collect email addresses before launch.
Remember our friends in Harry? The shaving brand was launched in March 2013 to a whopping 100,000 email subscribers. Co-founder Jeff Raider explains how they did it on Tim Ferriss's blog.
In short, Harry created a two-page "microsite" with these elements:
A home page that said "Harry is coming" and requested an email address so that subscribers can be the first to know.
A second page that had a rewards program for reference. It contains a link that can be shared, and the more people subscribe, the greater the prize that the participant won.
Raider does not mention paid advertising for its pre-release microsite, so it seems that the pure virality of the recommendation reward program made word-of-mouth marketing his best friend for this pre-launch phase.
So how can you do something similar to what Harry did?
Step 1: Choose a landing page tool.
Tools such as Leadpages and Instapage allow you to quickly install a simple one-page site to capture email addresses without any technical knowledge.
Step 2: Choose an email marketing service.
Some options include:
ConvertKit
Aweber
Infusionesoft
MailChimp
Because it is free up to 2,000 subscribers, I recommend starting with MailChimp.
Step 3: Integrate your email marketing service with your landing page.
Now, you just need to link your marketing service by email to your landing page. To find out how to do it, find the help desk of the chosen landing page tool. Here is a guide on how to link Leadpages with MailChimp.
Step 3.1 (Optional): Add reference capacity.
To really trigger the growth of your list, you'll want to include some virality on your landing page. One way to achieve this is to make a referral program where subscribers are rewarded for recommending other subscribers.
Now, Harry did it in a way that requires technical knowledge. If you have that, you can take advantage of the code on the campaign page prior to launching in this publication. If you do not have a developer to help you, there is an easier way. You can use the integration of KickoffLabs AnyForm to add a viral boost with tracking references to Leadpages or Instapage.
Step 4: Share with your friends, family and business connections.
To give your campaign an initial boost, send an email to your friends and family and ask them to share. And if you have connections in your industry, send them by email as well. This was a big part of the success that Harry experienced. Do not be shy You have to start somewhere.
The easiest way to set up a quick email landing opt-in
Now, if the previous steps were too much for you to handle now, there is a much easier, cheaper and faster way to set up a subscription home page by email: your email marketing service.
If you chose MailChimp or Aweber, each one comes with built-in landing pages. They will not be so customizable nor will they be able to handle reference programs, but they will do the work if they just need a place to send people to register on their email list.
This is what it looks like inside MailChimp. You just have to go to Lists> Registration forms:
Then, select Form Builder and you can customize a registration form that creates a unique URL for you to use:
If word of mouth marketing does not work, consider investing in Facebook ads and other social networking sites to drive traffic to your landing page.
3. Take advantage of social networks
There are some key ingredients that you will need to start optimizing your social media profiles to grow your list. They are used on Instagram to win 30,000 subscribers in 30 days. What are they?
An optimized profile We make sure to include a link to our lead magnet in our biography.
A lead killer magnet. We created a 58-page e-book with many tips to help you master Instagram.
Calls to action in the subtitles. Not all of our Instagram posts were promotional, but those that included a call to action told followers to claim their free e-books at the link in our biography.
An impressive landing page. We kept it simple so that there were no distractions that prevented people from registering in their free e-book.
Now, that's just for Instagram. The same basic steps can be applied to any social networking platform, be it YouTube, Twitter or even Pinterest.
How to use Pinterest to increase your list
Another social network that I recommend you try for the construction of lists is Pinterest. If you still think that Pinterest is just a repository of beautiful images for foodies and girlfriends, think again.
Online marketer Melyssa Griffin used Pinterest to increase her email list to 40,000 subscribers in one year. Here are some basic strategies you can use to convert your Pinterest account into an email list creation machine.
Step 1: Convert to a business account.
When converting to a business account, you will have access to the analysis and the ability to promote the pins (also known as, run ads).
Step 2: Place target keywords in your name and biography.
Pinterest is a search engine, like Google or YouTube, and yes, keywords count! Put some specific keywords in your biography to help potential customers find it.
Notice how Melyssa Griffin includes keywords such as "entrepreneur" and "blog tips."
Step 3: Create tables that include target keywords in the title and description of the table.
Once again, Pinterest SEO is important. Unlike Google, up to now it does not seem like Pinterest penalizes keyword stuffing, so feel free to put several target keywords in the title and description of your whiteboard.
Step 4: Join the relevant group meetings that your target audience would follow.
An excellent way to expand your reach is to join group boards. You can find group boards using the search bar to write a keyword plus the word "group board". Next, click on the drop-down menu on the right side of the search bar and select "Boards."
Click on a whiteboard and, if you see several profile photos in the upper right next to the name of the whiteboard, it is a group whiteboard. In the description, the owner of the board will tell you how to join. In general, you should send them by email, like this one:
Step 5: Create a vertical chart that will be linked to your optional home page.
I like to use Canva, which has a free option, to create pin images. Create a vertical image for your pin. Then, link that pin to your landing page. Do not forget to add relevant keywords to the description of the pin.
Step 6: Set it to the relevant group boards to expand your reach.
Once you have set it to your own boards, adjust it to the relevant group boards. This expands its reach because when it joins group boards, that pin is shown to the people who follow those group boards.
Due to the similar qualities to Pinterest search engines, your unique pin can have a long lifespan, as people continue to search, find and fix. However, it is useful to repeat continuously on your own boards and group boards. To automate this, you can use BoardBooster or Tailwind.
4. Guest publication in popular blogs
Posting guests can be a great way to be in front of a large audience if you go to the right blogs. And since you can almost always include at least one of your own links, either in the publication or in the biography of your guest author (or both!), You can take advantage of the guest publication to increase your list. Gregory Ciotti used guest blogs to help increase the list of Help Scout emails to more than 36,000 subscribers.
Where to find guest publication opportunities
Your favorite blogs If there is an industry blog that you follow, it could be a good place to start. You are already familiar with its content so you will know what is the best way to create a launch for them.
Google. Try searching "[blog name] guest posts", "[blog name] type for us" or "[blog name] submissions".
Pay attention to where you see guest posts on popular blogs. Even if a blog does not publish an open call for submissions, you will notice that many blogs publish publications that clearly indicate that they are from guest authors.
Go with what your target customer reads. In general, you'll want to make sure you point to a blog that has an audience of your target customers. Do some research and find out if these blogs accept guest posts. Now, some blogs will clearly indicate that they do not accept invited publications. If that is the case, do not throw them. But if the publication of guests is not mentioned at all, nothing is lost in communicating with them anyway with its release.
How to launch a guest post
The biggest obstacle that must be overcome is that each blog receives dozens of spam messages invited each week. Blog owners know that guest publishing is a popular way for companies to promote their products. And that's fine, but the key here is to make sure that the publication of the blog you're launching offers true value to the blog's readers and is not just a promotional item for its next release.
At your launch, be sure to:
Follow the shipping instructions. If the blog has clear guidelines for guest authors, be sure to follow them.
Get the name of the person and the name of the correct blog. You want to make sure they know you have not just copied and pasted a generic template.
Include one or two sentences about you and your business.
Include a job title for the blog post and a summary of points.
Once you have written your guest post, be sure to include the link to your opt-in email, either in your biography, in the body of the publication or in both places if the blog editor allows it.
5. Publish in the middle
Media is like a great publication that houses several smaller publications. Through its unique discovery features, it helps users heal a variety of stories that respond to their interests. Users even get personalized email summaries of the latest readings they like. This is great news for you because it means that you can access a large number of specific readers, for free.
Garin Etcheberry managed to get 160 email subscribers in just a few days thanks to Medium. He wrote an article about how he got the works of dreams giving away his best ideas. He made the list of the 20 most recommended articles of the day of Medium, obtaining more than 10,000 visits in a couple of days. Let's analyze how you set up your Medium publication for success:
The title and content of his Medium publication were intriguing.
The content was adapted to your ideal audience.
He added it to a Medium publication.
He mentioned the big names (like James Altucher) and tweeted the article.
It included calls to action and lead magnets for readers to subscribe to.
How to create a medium account
1. Go to medium.
You can create a free account with your Google or Facebook account.
2. Customize your interests.
Choose topics related to your business and target audience so that Medium can recommend stories and publications.
3. Optimize your profile.
Be sure to add a headshot, a short biography and a link to your email subscription form. In fact, you can add more than a single link to your biography. Take a look at how Stephen Cognetta does it:
How to optimize your publications on Medium
Request to join publications. The publications are like magazines; They have multiple taxpayers and often accept shipments. The advantage of sending your article to a publication is that you can expand the reach of your article to a wider audience. To find relevant publications, simply click on your profile photo in the upper right corner and select Publications. These are publications that Medium has cured for you according to your interests:
You can also use a tool such as Median to search for publications and request their contribution.
Add relevant tags Like hashtags on Instagram, labels in Media help users find relevant content to read. You can add up to five labels to each of your items, so have them count!
Booming email list, pre-launch, no website needed
Watch? Even if you do not have a blog and even if you have not yet released anything, you can increase your email list. To summarize, these are the best ways to create an email list without a website:
Organize a raffle.
Create a simple landing page.
Take advantage of your social media accounts.
Post guest on popular blogs.
Publish in the middle.
Follow these tips and, instead of throwing yourself into the crickets, you will run out the doors with a ton of potential customers eager to know what you have to offer.
